Since 1989


Icon Global Supply is a recognized leader in the North American woodenware market and the proud owner of the Fresh Impression brand. The company is committed to delivering the best quality and service in the industry.

Icon Global Supply, formerly STR Supplies, is well established with a solid 27-year track record and an industry-leading reputation for quality, service and reliability. President and CEO, Mr. Sandy Lee, first established the company to provide the North American food service industry with premium products imported from the Pacific Rim.

Over the years, the company has significantly expanded operations and now imports a wide selection of top quality products from the Pacific Rim and Europe, and distributes to restaurants, food and beverage plants, national distributors, the automotive sector, and retail and commercial companies throughout the United States and Canada.

Long-term direct relationships with overseas suppliers, state-of-the-art manufacturing facilities, and expansive warehouses strategically positioned throughout North America ensure that Icon Global can quickly fulfill orders of all sizes for a competitive price.

Committed to excellence, Icon Global has established stringent quality controls, ensures that all products meet public health requirements, and assists customers throughout North America with food safety needs. The company also conducts its own research and development and is continually looking for ways to improve products, better meet production needs, and enhance the customer experience.


Strong relationships with our overseas factories.


Expansive warehouses throughout the US and Canada.


No middleman fees: we deal direct with our suppliers.


Order/Fill Ratio

40+ years

import/export management experience


strategically positioned warehouses


buyers and wholesaler customers throughout North America